Workshop Resources

Thanks for attending one of the Digital Solutions or Small Business Digital Workshops hosted by Mike Hillsdon. Save this page in your browser, as this page will be updated regularly.

If you're an ACT or NSW Small Business with less than $50 Million in revenues and have 20 or less full time staff and you have not registered for the Digital Solutions program yet, please press the JOIN NOW! button below for 4 Hours one-on-one Digital Support and access to Workshops and a library of webinars presented by digital advisors.

Next FREE Workshop

Outrank Competitors with Generative Engine Optimisation

Search is evolving, and the rise of Generative AI in platforms like Google’s Search Generative Experience (SGE) is changing how users discover content. This hands-on workshop introduces small business owners to Generative Engine Optimisation (GEO) — the next phase of SEO — and how to position their business in Google’s AI Overviews to gain visibility and outrank competitors. You'll learn what GEO is, how it differs from traditional SEO, and how to use it to your strategic advantage. If you want to future-proof your digital presence, this session is a must.

When: Wed, 27 Aug 2025
Time: 9.30 AM Networking
Workshop: 10:00 AM - 12:00 PM AEST
Location: Forrest Hotel and Apartments, Canberra ACT

Limited Seats Available

Presentations

The presentation slide decks from Digital Solutions and Small Business Digital Workshops

Meta Business Suite CRM

Learn how to use the Meta Business Suite as your CRM. Mock up your Ad Creative. Use the inbox for managing inbound prospects and comments on Facebook. Try out keywords on posts that get leads into your inbox. Manage your leads in Leads Centre.

DOWNLOAD SLIDES

Messenger Marketing

Learn how to Get Leads on Tap—even While You Sleep! Messenger Marketing is the untapped way to connect directly with your clients/Customers!

DOWNLOAD SLIDES

Local SEO

Learn how to get your local business found in Google - using Google Business Profile like Air Traffic Control for online!

DOWNLOAD SLIDES

Confusion to Conversion

Learn how to build a strong digital foundation, navigate the complexities of ad platforms, and create campaigns that drive real results.

DOWNLOAD SLIDES

Google Business Profile

Learn how to harness the full potential of Google Business Profile to boost your small business in this interactive workshop!

DOWNLOAD SLIDES

Video Inserts

Some of the included videos provide additional insight on workshop subjects.

Workshop: Confusion to Conversion

Subject: Growth Framework & AI Online Ad Campaigns

Start Online Ads Course

Workshop: Google Business Profile

Subject: Reputation Management & AI Ad Campaigns

Start Online Ads Course

Additional Downloads

With each workshop, we will share additional information to assist with getting the most out of online for your business. This is always being updated, so check back whenever!

Google Business Profile

How to Set up your Google Business Profile

HOW TO SET UP A NEW GBP HOW TO OPTIMISE YOUR GBP MANAGING GBP USER ACCESS

Google Business Profile

Keeping your Google Business Profile Alive

HOW TO ADD POST TO GBP GBP POST IDEAS CHECKLIST ADD Q&A TO GBP

Online Citations

Building citations in local directories

THE MAIN DIRECTORIES FREE ONLINE REPORT

Keyword Research

Local Keyword Research

KEYWORD RESERCH SOP KEYWORD RESERCH WORKSHEET

Social Media

Resouces for Social Media Management

Social Media Images Guide 2025

Would you like more assistance?

EVENT CLOSED

AD LAUNCH LIVE

Hosted by my good friend and my online ads clone, Wes Ferreira, I can offer you 80% off the listed investment to take your business to the next level with Pillar 3, Promotion. This is a 3-Day Virtual Event to Build, Launch, and Optimise Ads That Actually Work on Facebook & Instagram.

The Outcome!

Launch Your Next Facebook & Instagram campaign in 3 days!

What You Will Achieve

Build a solid business growth plan
Clarity on your offer, audience, and messaging
Ad copy and creatives written with AI
Campaign built, launched and optimised live
Tools and templates to do it again and again
Master skills you can use forever

Everything You Need to Finally Launch Ads That Work - Without the Guesswork.

Learn More

About

Imagine Building Ads That Convert!

WHAT IS AD LAUNCH LIVE?

Ad Launch Live is a 3-day Virtual Event on ZOOM to enable you to launch your first ad with us. We will build your strategy and go live together.

WHEN IS THE EVENT TAKING PLACE?

22 July - 24 July 2025 10 AM - 3 PM AEST 🇦🇺 Brisbane Time

NOTE: This event is 3 FULL days, so mark your calendar and set-aside time for those 3 days so you can be present and ready to soak up all of the amazing value!!